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 Vol. 96    December, 2008

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A Message from the President

I hope that this month our readers will appreciate the contrasting nature of E-Buzz editorial content. It speaks volumes about what (and whom!) we value at McElroy Translation. In an article about Global Partnerships we summarize 2009 progress in establishing relationships with technology partners. This demonstrates how McElroy is an innovative market leader with a technology focus. Paradoxically, we take pride in the tradition rich culture that is rooted in 40 years of industry presence where few competitors have existed for more than a decade. The ATA article on the creation and archiving of our oral history project emphasizes the continued value that humans bring to the art of the translation process. So much is possible in an era that combines this dual appreciation of humans plus technology.

Shelly Priebe, President

Locally Global: The McElroy Global Partnership Program Ends the Year with Some Critical Partnerships in Place

This has been an exciting year for partnerships at McElroy Translation. Since joining McElroy in early 2007, Bob Donaldson, Vice President of Strategy, who is in charge of business development and partnership relationships, has been working on ways to build McElroy’s depth and breadth technologically, operationally and geographically through strategic partnerships. This year ends with several key partnerships in place—and plans for more in the New Year.

Keep reading to find out more about McElroy’s Global Partnerships!

Patty Bucek

Project Coordinator

I was born in Maracaibo, Venezuela. My first language is Spanish and I have been interested in foreign languages since I picked up my first English textbook when I was ten years old. I studied Education with a concentration in English and French in Venezuela before moving to Texas in 2002.

My husband and I met online when I was 16 years old. I wanted to be in touch with English speaking people and the Internet craze was booming. I didn’t expect to end up marrying my pen pal 5 years later, but I’m certainly grateful I did.

My first job was as an ESL teacher for children. A job that taught me so many things, but the most important of all is that it made me fall in love with teaching and working with kids. I worked with children for 7 years before making a career change after college.

I graduated from the University of Texas with a major in Linguistics and a minor in Italian. It was a dream come true when I found out I could actually major in such an interesting subject as Linguistics. I am fascinated with the intricacies of language. Historical Linguistics and Language Acquisition are my two favorite subjects in the Linguistics field.

I love working at McElroy Translation as a Project Coordinator because it allows me to use all my linguistic skills by being in contact with so many different languages and I get to be in touch with different kinds of people.

I love spending time with my two little dachshunds, Turbo and Tabatha, or “the kids” as my friends prefer to call them. I am certainly not a geek, but I do play World of Warcraft whenever I have some spare time.

Anniversaries

McElroy Translation appreciates the business of the following clients and announces the anniversaries of these client relationships:

    5 year

  • Barbeau Pharma
  • Cox & Smith
  • Dey, LP
  • Eli Lilly - Global Manufacturing
  • Fish & Richardson
  • Leydig Voit & Mayer in Seattle
  • McKenna Long & Aldridge
  • Ophthalmic Research Associates
  • PPD

McElroy Touts Technology, Honors Translators at ATA Conference

Always a loyal attendee of the American Translators Association annual conference, this year McElroy celebrated 40 years by staging an exhibit in November at the Orlando, FL conference. And we did it with style—honoring translators by kicking off our oral history project, and showcasing innovation by debuting the McElroy Hub.

Read about the 2008 ATA annual conference with additional remarks by Chief Editor, Mark Ritter.

Portuguese

McElroy is continuing this series of interviews that highlight some of the characteristics of languages used in doing business globally. This month, we look at Portuguese.

Portuguese is a Romance language that originated in what is now Galicia and northern Portugal. Though it originated in Portugal, today Brazil accounts for about 190 million (83 percent) Portuguese speakers globally, whereas Portugal has just 10.6 million of them (4.6 percent). Though both countries speak Portuguese, the dialects vary (different spellings for hundreds of words and a difference of three alphabet letters). Because of the much larger population in Brazil, the Portuguese parliament recently passed a law that changed the language of Portugal to the type of Portuguese used in Brazil.

This month we dive into this language and learn some of the characteristics that are unique or different from English and/or other languages, pitfalls to avoid, and five tips for assessing professionally qualified translators.

Read full Translator interview.

McElroy Gives Back—Khabele School

Staff at McElroy Translation recently met some new neighbors—students from the Khabele School a few blocks away—looking for support in their efforts to clean up the adjoining Duncan Park. The City of Austin had pledged a grant to assist them, but they needed to raise matching funds to receive the grant.

The Khabele curriculum is designed to inspire and nurture self-generating learners. Khabele teachers are trained to create compelling classroom environments in which students exercise extraordinary influence in the learning process. In addition, teachers integrate multiple modalities of learning within their semester unit plans.

The Khabele culture is one of their most defining features. Most people who visit their campus immediately feel it. Their students, parents, and staff are extraordinarily joyful and self-expressed. This general sense of wellbeing comes from the staff’s commitment and proficiency in creating a safe, respectful and inspiring environment. Khabele is centered around freedom, trust and responsibility.

One of the main benefits of Khabele is the opportunity to go through middle and high school as part of a close-knit community. They pride themselves on continually facilitating close and meaningful relationships among all students, teachers, and parents. They boast small classes, weekly all-school meetings, student leadership programs, and communication workshops for students, and teachers. In addition, parents participate in a series of workshops called Parent Summits throughout the year. Parent Summits are designed as an opportunity for parents and teachers to support each other in developing parenting and leadership skills.

We were thrilled to be able to provide matching funds for the students, allowing their project to move forward. We invited them to visit us for our holiday “parking lot party” last week and we were delighted to welcome them, and we were even more delighted when students and staff provided some beautiful caroling from our front porch.

For more information, please visit www.khabele.org.

McElroy’s Vision Statement
Setting the industry standard in customer satisfaction

McElroy’s Mission Statement
McElroy Translation provides translation and localization services in all languages to business and government clientele enhancing their ability to compete in global markets.


The Perfect Gift Basket for YOU!

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And best of all, we will be picking 2 winners! And we’re going to pick them early so as to get these prizes to you by the New Year, so register now! And check out your plethora of options at GourmetGiftBaskets.com.

Enter here for your chance to win a Gourmet Gift Basket, courtesy of McElroy Translation. As a courtesy to all promo entrants and winners, your privacy is respected and winners will always be given an opportunity to choose where their prize is delivered.

The McElroy HUB: A New Era in Vendor Management

The Right Person for the Right Job at the Right Time

McElroy Translation pioneered vendor management many years ago. When Ralph McElroy founded the company in 1968, he established a culture in which translators and other vendors were considered critical for success. As a result, the company created translator friendly practices, such as regular payments (regardless of payment from the end-customer) and sophisticated task assignment processes, that empowered our vendors and assured that they were part of our overall team.

Now McElroy is expanding its vendor management program with The McElroy Hub. The Hub uses best-of-breed technologies to ensure that we match the most qualified vendor to every job. The goal: the right person for the right job at the right time.

The Hub addresses vendor management from many angles, including vendor qualification, task assignment, reporting, and enhanced vendor relationship maintenance.

Learn more about vendor qualification, task assignment, reporting, and vendor relationship maintenance!

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