Vol. 43, July 2004

The Translation E-Buzz

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Table of Contents


Dance like no one is watching.
Sing like no one is listening.
Love like you've never been hurt and live like it's heaven on Earth.

Mark Twain

Comments? Compliments?

Let us know if there are topics you’d like to see covered in E-Buzz or if you have an idea that you think would make it better. We’d also like to hear about you! If you have news about your company that you would like to share, please send it in. We really want to hear from you!!

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Employee Profile
Olga Petchnenko

Did you notice a new voice at the switchboard? Please welcome Olga Petchnenko as our summer intern. Olga started her internship Monday, June 14th and will be with us until mid-September. Olga is spending each Monday as our main receptionist and welcoming all who enter our doors.

She will assist in several other areas, as well. Assisting in the Translator Coordinator Department will give her a good glimpse into the supply side of our operation. She is also supporting Marketing where her projects focus on the client-side of the business.

Olga was born in 1984 in Chimkent, Kazachstan. After the dissolution of USSR, her family moved to Kaliningrad, Russia. Kaliningrad is a small area of Russia between Lithuania and Poland. In school she studied advanced English. In the tenth grade, she took part in the Freedom Support Act competition. The competition began with 5000 applicants testing their knowledge of English grammar and vocabulary. Olga placed in the top three and was awarded the opportunity to live in the States for a school year. She lived with a family in Durham, NC and attended Durham Academy.

While she was in the United States, her father met Ralph McElroy in Kaliningrad. (Yes, there IS a “Ralph!”) Olga’s father is a taxi driver who provided taxi service to Ralph during his visit. The two men forged a strong friendship and one day Ralph phoned Olga in Durham and asked her to visit his family in Austin when she got the chance. Her host family was going to Austin for Christmas and that is how she met the McElroy family.

Olga returned to Russia to complete high school and she entered Baltic State Academy where she is currently studying marketing. In her leisure time she enjoys the cinema, shopping, and baking. She also enjoys learning foreign languages, participating in sports, and going to the sea. She tutors English to children in Kaliningrad.

Olga looks forward to her stay in Texas where she plans to work, improve her English vocabulary and experience Texas culture. She’s in the right place!

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Chernobyl 1986: Memoirs of an Estonian Cleanup Worker

“Chernobyl 1986: Memoirs of an Estonian Cleanup Worker” was written by Mr. Tiit Tarlap, an Estonian Chernobyl veteran. It was translated into English by McElroy Translation on behalf of NIH. Recently the publication of a Japanese version of this work was financed by Estonia Chernobyl Hibakusha Fund, a Japanese non profit group that has been engaged in modest support activities to the Chernobyl veterans in Estonia and other Baltic countries. McElroy Translation held the translator copyright and granted permission for the publication of this book to be distributed to the supporting members of the Fund.

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As we celebrate Independence Day in the United States it is interesting to note that “Independence” is revered worldwide. From www.topics-mag.com

Countries Around the World Celebrate Independence Day

Colombia
Danilo Quiñones from Colombia

El Salvador
Blanca Salmerón from El Salvador

Pakistan
Deepak Jewani from Pakistan

Peru
Aleida Lopez from Peru

Qatar
Hassan Al Hayek from Jordan

Syria
Amer Joubarani from Syria

Turkey
Riecep Acar from Turkey

Ukraine
Vladmir Nepochato from the Ukraine

Zaire
Eulalie Tungu from Zaire

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McElroy Translation System Administrator/
Programmer shares with us that SPAM now accounts for 83% of all email traffic! Ouch.

E-mail Providers: Unplug Spam-Sending PCs

Tuesday, June 22, 2004 Copyright Reuters

Consumers who allow their infected computers to send out millions of “spam” messages could be unplugged by the Internet under a proposal released Tuesday by six large e-mail providers. Internet users also could be limited on the amount of e-mail they send out each day to ensure they haven’t become unwitting spammers, under voluntary guidelines proposed to curb unwanted junk e-mail. The proposal was developed by Time Warner Inc.’s America Online, Yahoo Inc., EarthLink Inc., Microsoft Corp., Comcast Corp. and BT Group Plc.

Spam now accounts for up to 83 percent of all e-mail traffic, and large Internet providers say the problem costs them billions of dollars each year in wasted bandwidth, legal bills and additional customer service. Most of the recommendations issued by the group seek to plug holes used by spammers to cover their tracks. Internet companies should make sure that their equipment has been properly secured so spammers can’t route their messages through them, the group said. Security holes in Web-based e-mail forms and redirection services used to monitor online advertising should be plugged, the group said. But the group also suggested consumers be held accountable if their machines are exploited by spammers.

A spate of viruses and worms over the past year have allowed spammers to route their traffic through personal computers, allowing come-ons for low mortgage rates and herbal Viagra to appear as if they’re coming from a trusted friend. Internet providers should take those machines offline until they can be cleaned up, the group said. Providers should also limit the number of messages an individual machine can send to 100 per hour or 500 per day to prevent spammers from routing millions o messages through customers machines, the group said.

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Do You Know about Phishing?

Phishing is where someone will send you an email that looks legitimate, but is actually a scam to get your credit card info. For example: an email that looks just like it came from eBay that says you need to update your personal info. It has a link to a web page that looks just like the real eBay website, with a form to enter all of your personal info. When you have submitted it, it then links you to the real eBay site, completing the illusion. It is super sneaky. The moral of the story is to never follow a link that is embedded in an email from eBay or PayPal or your bank or whatever. You just can’t trust that it is genuine. EBay (and others) know this, and so they have a policy of never sending genuine emails with embedded links.

Phishing scam reports skyrocket in April

Tuesday, May 18 2004 @ 04:51 PM GMT By Paul Roberts, IDG News Service

Reports of a type of online crime known as “phishing” surged by almost 200 percent in April, according to figures from a computer security industry group.

The Anti-Phishing Working Group (APWG) received reports of more than 1,100 unique phishing campaigns in April, a 178 percent increase from the previous month, according to figures shared with the IDG News Service. The reports represent a significant increase in phishing scams, which capture personal information from Internet users with a combination of unsolicited commercial (“spam”) e-mail messages and Web sites designed to look like legitimate online businesses, said Dan Maier, director of product marketing at Tumbleweed Inc. and an APWG spokesman.

The large increase comes on the heels of a 43 percent rise between February and March, with financial services and retail companies getting hit particularly hard, said Maier, Citibank Inc. alone was the target of 475 unique phishing scams in April. Each of those scams is a separate e-mail campaign that could contain tens of thousands or millions of fraudulent e-mail messages, Maier said. Citibank did not immediately respond to a request for comment.

Ebay Inc. and its online payment service, PayPal, were also hit hard in April. Ebay was the target of 221 unique phishing campaigns, PayPal of 135, he said. Other leading financial institutions were also frequent targets of phishing scams, including U.S. Bancorp. and FleetBoston Financial Corp., Maier said.

“Based on what (Tumbleweed) has been hearing in the last three or four weeks from our banking customers, there’s an increasing urgency to solve the phishing problem,” he said. “What’s driving it, if you look at the (APWG) statistics for April, is that these companies are getting nailed.” While each report recorded by the APWG corresponds to a unique phishing campaign, the type of phishing attack that is used may not be new in every case, Maier said. In fact, the APWG has evidence that phishing Web pages are being traded online, in the same way that e-mail addresses are traded and sold by spammers, he said.

“This stuff is really prepackaged and ready to go. All you need is a Web server to host it on,” he said. The growing problem also points to increasing interest in the scams by malicious hacking groups and organized crime, Maier said.

“We’ve had confirmation from law enforcement in the U.S. that organized crime is behind some of these scams. We also do work looking at hacker sites, and we can see that hackers and script kiddies are definitely paying attention to this phenomenon and are beginning to work together,” he said. Financial gain may be one motivation for the increase in phishing scams. A recent study by Gartner Inc. found that as much as 3 percent of phishing scams may be successful, resulting in Internet users divulging sensitive information to the scam artists.

Based on a survey of 5,000 adult Internet users, Gartner estimated that as many as 30 million adults have experienced a phishing attack and that 1.78 million adults could have fallen victim to the scams. The APWG said in the past that around 5 percent of phishing scams are successful, but that figure is based on anecdotal evidence, Maier said.

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Spammer Sent To Prison For 7 Years

POSTED: 9:54 AM EDT May 28, 2004
UPDATED: 12:26 PM EDT May 28, 2004
www.newsnet5.com

A man who sent 850 million junk e-mails has been sentenced to seven years in prison. Howard Carmack was convicted in March of forgery, identity theft and falsifying business records. He’ll have to serve at least 3½ years of his term. Carmack got the bad news Thursday in Buffalo—and not by e-mail. Internet service provider Earthlink says Carmack ran 343 illegal e-mail accounts under false names for about a year. He sent unsolicited e-mail ads for get-rich-quick schemes and sexual enhancers. The accounts were set up with stolen identities. Carmack told the judge the case was overblown because there were no victims. But Carmack was convicted of defrauding eight men, plus Earthlink. Last May, Earthlink won a $16 million civil judgment against him.

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Top 8 Career Success Tips

From Padgett-Thompson e-newsletter

1. Build strong working relationships. Develop relationships with people in different departments and at all levels of the organization. People who know you and like you will help you succeed.

2.Become an excellent listener. Active listening skills will literally double your communication effectiveness—and good communicators go far. People will be drawn to you and will respect you, as well.

3. Set professional and personal goals—and create a plan for achieving them. Successful people have a plan. Determine where you want to go in your career, and map out specific steps you need to take to get there.

4. Be accountable. You’ll gain far more respect for taking responsibility for your mistakes than for blaming others and making excuses.

5. Do it NOW! Be someone who takes action. Procrastinating, mulling it over or analyzing things to death will strand you on the lower rungs of the career ladder.

6. Maintain high visibility. You’ve got to stand out from the crowd. Volunteer for high-visibility assignments, work on your organization’s pet charity project, write for the company newsletter, etc.

7. Learn to embrace change. Be prepared to accept new responsibilities, use new technologies, implement new processes, and in a word—change. Successful people are eager to adapt and grow.

8. Keep your skills sharp and your knowledge up to date. Skills become outdated fast these days! To stay sharp, take advantage of workshops and seminars, night courses, e-learning, audio and video training resources, and more.

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July
Promotion

The Internet and Email Are Great!
(Except When They’re Not)

In keeping with the focus of our newsletter this month, we are offering some help with your battle against the vermin that invade your email and attempt to cause mischief on your computer. And so this isn’t too solemn, we’re tossing in a bit of tongue-in-cheek humor.

Enter here for your chance to win a Circuit City gift card that you can use for software to keep the bad guys out and reduce pesky aggravations when you’re on the Internet. There are many great programs to choose from and you can order them online or shop in the store nearest you.

Oh…the other gift! Remember when Spam was something you could buy at the store? Well, there's a website dedicated to that icon of Americana, SPAM! If you can’t find $50 worth of fun and funky items here, you’re just not trying!

Visit both sites: www. circuitcity.com, click on “software,” click on “home and office”; and www.spam.com.

This month’s winner will be selected and notified on Thursday, July 22. Good luck! Results will also be posted to the web site. A random number generator will be used to select the winner from an ordered list of entries.

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Spotlight on Russia

The People

Russia has had a long history of totalitarianism, which has resulted in a rather fatalistic approach to living. The desire to work individually under personal initiative was suppressed by the Czarist and Communist states. With the advent of perestroika (restructuring), the Soviet/Communist value system has been scrapped, but the pace of reform has been slow and many are finding it very difficult to adapt to the Western values of individualism and profit maximization. Older Russians are generally quite pessimistic and don’t have much faith in a better life in the future. Younger urban Russians have adopted a more Western outlook on life.

Meeting and Greeting

  • Initial greetings may come across as cool. Do not expect friendly smiles.
  • A handshake is always appropriate (but not obligatory) when greeting or leaving, regardless of the relationship. Remove your gloves before shaking hands. Don’t shake hands over a threshold (Russian folk belief holds that this action will lead to an argument).

Body Language

  • Russians are a very demonstrative people, and public physical contact is common. Hugs, backslapping, kisses on the cheeks and other expansive gestures are common among friends or acquaintances and between members of the same sex.
  • Russians stand close when talking.
  • Putting your thumb through your index and middle fingers or making the “OK” sign are considered very rude gestures in Russia.

Corporate Culture

  • Russians appreciate punctuality. Business meetings generally begin on time.
  • Under Communism there were no incentives for bureaucrats to perform well or to even be pleasant toward clients; this meant that the usual answer to any question was “No.” This practice is still found in Russian society today, but “No” is usually not the final word on an issue. One has to bargain and be persistent to get what he or she wants.
  • Business cards are handed out liberally in Russia and are always exchanged at business meetings. The ceremony of presenting and receiving business cards is important. Don’t treat it lightly.
  • Representatives of the Russian company or government body are usually seated on one side of a table at meetings with guests on the other side.
  • Your company should be represented by a specialized team of experts. Presentations should be thoroughly prepared, detailed, factual and short on “salesmanship.”
  • Russians usually negotiate technical issues very competently, directly and clearly but, being newcomers to capitalism, often do not fully understand Western business practices and objectives. You may have to explain the reasoning behind some of your demands.
  • Russians find it difficult to admit mistakes, especially publicly. They also find it difficult to risk offending someone by making requests or assertions.
  • Trying to do business in Russia over the telephone is generally ineffective. The Russian telecommunications system is inadequate, but improving quickly. The telex is widely used.
  • Personal relationships play a crucial role in Russian business.
  • Business negotiations in Russia are lengthy and may test your patience. Plan to be in for the long haul.
  • No agreement is final until a contract has been signed.

Dining and Entertainment

  • When dining in a restaurant, arrive on time.
  • Russians are great hosts and love entertaining guests in their homes. They will often put more food on the table than can be eaten to indicate there is an abundance of food (whether there is or not). Guests who leave food on their plates honor their host. It means they have eaten well.
  • If you’re invited for dinner, don’t make other plans for later in the evening. You are expected to spend time socializing after the meal.
  • An invitation to a Russian dacha (country home) is a great honor.
  • Do not turn down offers of food or drink. Given Russian hospitality, this can be difficult, but to decline such offers is considered rude.
  • At formal functions, guests do not usually start eating until the host has begun. At such functions, no one should leave until the guest of honor has left. If you are the guest of honor, do not stay too late.
  • Know your limits when drinking alcohol in Russia. Drinking is often an all-or-nothing affair—moderation is not understood.
  • Toasts, which are sometimes lengthy and occasionally humorous, are common. The host starts and the guests reply. Do not drink until the first toast has been offered.
  • After a toast, most Russians like to clink their glasses together. Do not do so if you are drinking something non-alcoholic.

Dress

  • A “serious” businessperson is expected to look formal and conservative. Wearing very light or bright colors might make you appear lazy or unreliable to a Russian.
  • Men should wear suits and ties. Women should wear suits and dresses or pantsuits.

Gifts

  • A small business gift is always appropriate, but its value should correspond to the rank of the Russian businessperson with whom you are meeting.
  • As a general rule, do not give items that are now easily obtainable in Russia.
  • Bring a gift for the hostess when visiting a Russian home. A small gift for a Russian child is always appropriate (and appreciated).

Helpful Hints

  • Russians are very proud of their culture and enjoy opportunities to talk about their music, art, literature and dance. Knowledge about art, music and some Russian history is appreciated.
  • Learn Russian! Learning the language is of incalculable value, and is the best way to win friends for yourself, your company and your country. If that simply isn’t possible, try to learn at least a few phrases in Russian. It doesn’t have to be perfect; Russians greatly appreciate any attempt by foreigners to speak their language.
  • Never refer to a Russian as “Comrade.”
  • Do not expect to find smoke-free areas anywhere. A standard joke among foreign businesspeople in Russia is that Russian buildings have two sections: “smoking” and “chain-smoking.”

Especially for Women

  • Women are initially regarded with skepticism and may have to prove themselves. Before you visit, have a mutually respected colleague send a letter introducing you. Your business cards should clearly state your title and academic degree. If you establish your position and ability immediately, you will encounter far fewer problems.
  • Be feminine. Allow men to open doors, light cigarettes, etc. Even if you think such customs are antiquated or silly, respect the cultural background of your Russian colleagues.
  • Foreign businesswomen can use their femininity to their advantage. For fear of not appearing a gentleman, many Russian businessmen may allow foreign businesswomen to get away with some things (requests for meetings, favors, etc.) that foreign businessmen aren’t allowed.
  • A woman can invite a Russian businessman to lunch and pay the bill, although it might be interpreted by some men as an invitation to flirt.

-- Excerpted from the “Put Your Best Foot Forward” series by Mary Murray Bosrock. These publications are available for the U.S., Asia, Mexico/Canada, Russia, Europe and South America.

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